The Booked Out Doula


Hello beautiful soul,
Are you here to build a thriving Doula business where you can attract a consistent flow of clients each month without needing more and more of your time and energy?
Welcome, you are in the right place.
I am Kristin Laffrey, a Business and Mindset Coach who supports women to build their business and maximise their impact and income. Using my LAUNCH, GROW and SCALE model, I support Doulas to build a profitable and sustainable business that supports their income AND lifestyle goals.
Whether you are looking to get your first client, book out your business or scale your business to maximise your income and create more time freedom, I have supported clients exactly where you are right now to get there.

Emerging Doulas
Have you recently completed or in the process of completing your qualifications and ready to launch your Doula business? Start building the foundations here for a successful business!

Ready to grow your business
Getting a couple of clients here and there but now ready to really turn this into a thriving business? It’s time to amplify your marketing and sales to attract more clients and create more income!

Time to scale
Ready to diversify your income streams and grow your Doula business without needing more and more of your time? This is where we take your Doula business to the next level.
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How to Start a Doula Business (+ Doula Business Checklist)
6 steps to starting a doula business to set your business up for long-term profitable and sustainable impact, covering everything from doula certifications, creating your doula packages, marketing your services and how to get doula clients. Consider this your doula business checklist to start a doula business. Read more
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How to Price Your Fertility, Birth or Postpartum Doula Packages
Wondering how to price your fertility, birth or postpartum doula packages? Here’s how to break down doula pricing for your business. Everything you need to know about doula services pricing in one place to set your doula fees and charge effectively in your doula business. Read more
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8 Mistakes That Are Costing Your Doula Business Greatly
The top 8 mistakes you may be making right now in your doula business that’s holding you back from attracting more clients and making more income, including no marketing strategy or niche, not pricing effectively and not having an intentional free offer in your client journey. Read more
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How to Create a Professional and Effective Website for Your Doula Business
If you think you have to spend $100’s or $1,000’s on a doula website, the good news is you don’t! In this article I am going to break down the key tips and tricks to setting up your website for your doula business so that it’s professional and effective to attract and book doula clients. Read more
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4 Things you Need to Know Before Starting a Doula Business
The four things you need to know before you start a doula business to set yourself up for success. Starting a doula business is more than just posting on social media, it takes clear marketing strategies for booking clients. Here is what you need to know. Read more
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How to Create Content That Connects With Potential Doula Clients
Create content in your doula business that connects with your audience. The 5 key elements to creating a content marketing strategy that connects with potential doula clients to build trust and book more clients. Read more
